Outreach is an essential component of library services, but all too often library staff don’t know where to begin. If that sounds like you, librarian Aubrey White is here to help! First, we’ll discuss what outreach is and why it’s so crucial. Then, we’ll talk about the different types of events one might attend, how to prepare for each one, and what to do when things go sideways. Finally, we’ll go beyond the numbers to discuss how to evaluate the success of your outreach. It’s time to get out of the library!
Librarian Aubrey White has worked in various public libraries for the past 14 years, primarily in youth services. During that time, he has worked on events, programs, and outreach for every age group. In his current role as the Assistant Branch Manager at the Desert Sage Library, a branch of the Phoenix Public Library, he is the primary contact point and organizer for library outreach in the local community.
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